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Planet Possible video channel

Our commitment to doing more with less

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Find out how we are working to do more with less by watching the videos on this page. We will add new material as often as possible, so don’t forget keep an eye out for updates.
AkzoNobel salt makes driving safer
Discover how "animal antifreeze" inspired AkzoNobel to create an additive for road
salt which makes roads safer in winter.

Learn more about our Planet Possible commitment to doing more with less.



Other videos



Paint that keeps you cool Paint that cleans itself
Discover how "animal antifreeze" inspired AkzoNobel to create an additive for road salt which makes roads safer in winter. AkzoNobel's Jenny Lundegård explains why adding colloidal silica to paint enhances its self-cleaning properties and makes it last longer.
The Ship Slime Busters Doing more with less - the debate
A look at how AkzoNobel is working with university experts to help customers achieve more sustainable shipping. Is it possible to deliver more value from fewer resources? That was the question at the center of a live online debate broadcast on October 8, 2013. It features our Director of Sustainability, André Veneman, and two independent experts, Dax Lovegrove from WWF and Martin Chilcott from 2degrees.